How We Use Your Information
We may also use personal information about you to improve our marketing and promotional efforts, to analyze Site usage, to improve our content and product offerings, and to customize the Site’s content, layout, and services. These uses improve the Site and better tailor it to meet your needs, so as to provide you with a smooth, efficient, safe and customized experience while using the Site.
What Information Do We Collect?
Our primary purpose in collecting personal information from you is to provide you with a safe, smooth, efficient, and customized experience. This allows us to provide services and features that most likely meet your needs, and to customize our service to make your experience safer and easier. We only collect personal information about you that we consider necessary for achieving this purpose.
In general, you can browse the Site without telling us who you are or revealing any personal information about yourself. Once you become a registered User, we require you to provide various contact and identity information and other personal information as indicated on the relevant forms on the Site, and you are no longer anonymous to us. Where possible, on these forms we indicate which fields are required and which fields are optional. In addition, as you use the Site, you can from time to time enter or send to us personal information.
You always have the option to not provide information by choosing not to become a User or by not using the particular feature of the Site for which the information is being collected.
We also automatically track certain information about you based upon your behaviour on our Site. We use this information to do internal research on our users’ demographics, interests, and behaviour to better understand, protect and serve you and our community. This information may include the URL that you just came from (whether this URL is on our Site or not), which URL you next go to (whether this URL is on our Site or not), your computer browser information, your IP address and your location.
We do not collect or save your credit card information when you use your credit card to subscribe to our Site. When you subscribe to our Site, the payment processor that we use handles all credit card information.
Following your registration on the Site, you can review and change your information in your account area. If you disclose personal information on the Site and wish to have it removed, please contact BGC using the contact information posted on the Site.
Our Disclosure of Your Information
We will not sell or rent your personally identifiable information to third parties. The following describes some of the ways that your information may be disclosed in the normal scope of business to provide our services:
Anonymized Aggregated Data:
We aggregate and anonymize data and use and disclose such information for a variety of purposes. However, in these situations, we do not disclose any information that could be used to identify you personally.
Public Areas of the Site:
All of your activities in the public areas of the Site will be identifiable to your User ID, and other people can see your published content.
Subsidiaries and Affiliates; Service Providers:
We may from time to time use the services of affiliates, subsidiaries and unrelated service providers in the operation of the Site, and may disclose personal information to them in the course of our use of their services. For example, we may use the services of third-party hosting companies to host the operation of the Site. This may involve the hosting of data, including personal information, on servers operated by those hosting companies. We take care to use only service providers that we believe are reputable and able to live up to our and your expectations, including about the handling of confidential information.
Legal Requests; Emergencies; Jurisdictions:
We cooperate with law enforcement inquiries and demands for information that are made under force of law. We are also cognizant of the need to address emergencies. Therefore, we may disclose your personal information:
Note: We may also disclose personal information to the acquiror or its agents in the course of the sale of our business. If we do this, the disclosure will be subject to confidentiality arrangements customary in such transactions.
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